Featured Snippet Click Rate: Key Statistics for 2026
Featured snippets occupy the coveted position zero in search results. These statistics reveal their actual click-through performance and which formats drive the most traffic.
Key Statistics
Featured snippets appear in 12.3% of all Google searches
Source: Ahrefs (2025)
Audit your marketing freeThe average CTR for a featured snippet is 8.6%, which steals clicks from the #1 organic result
Source: Ahrefs (2025)
Audit your marketing freeParagraph snippets account for 82% of all featured snippets, followed by lists at 10.8%
Source: Semrush (2025)
Audit your marketing freeTable-format snippets have the highest CTR at 12.3% because they often require more context
Source: Moz (2025)
Audit your marketing freePages that win featured snippets see 114% more traffic than their organic ranking alone would predict
Source: HubSpot (2025)
Audit your marketing freeFeatured snippets are increasingly replaced by AI Overviews for informational queries
Source: Semrush (2026)
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Key Takeaway
Featured snippets remain valuable for traffic but face displacement from AI Overviews. Table-format snippets deliver the highest CTR because they imply data complexity that requires a full page visit.
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