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Mobile Loyalty Program Statistics: Key Statistics for 2026

Mobile loyalty programs have replaced traditional punch cards with digital experiences that drive engagement and data collection. They are a critical tool for customer retention.

By ContentMation Team·Updated April 2026

Key Statistics

79% of consumers are more likely to continue doing business with brands that have a loyalty app

Source: Bond (2024)

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Mobile loyalty program members spend 37% more per transaction than non-members

Source: Bond (2024)

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Push notifications from loyalty apps have a 45% open rate

Source: Airship (2024)

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70% of consumers prefer a mobile wallet-based loyalty program over physical cards

Source: CodeBroker (2024)

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Mobile loyalty programs increase visit frequency by 35%

Source: Paytronix (2024)

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Key Takeaway

Mobile loyalty programs drive significantly higher spending and visit frequency. Digital wallet integration has become the preferred format for loyalty programs.

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