Retail Marketing Stats 2026: Key Statistics for 2026
Retail marketing has become an omnichannel discipline where physical and digital experiences must work together seamlessly. These statistics reveal the current state of retail marketing effectiveness.
Key Statistics
Omnichannel customers spend 4x more than single-channel customers
Source: Harvard Business Review (2024)
Audit your marketing freeRetail media networks generated $45 billion in advertising revenue globally
Source: Insider Intelligence (2025)
Audit your marketing free73% of consumers use multiple channels during their shopping journey
Source: Salesforce (2024)
Audit your marketing freeClick-and-collect orders grew 19% year-over-year and now represent 28% of online orders
Source: eMarketer (2025)
Audit your marketing freeRetail email campaigns with product recommendations generate 26% higher revenue
Source: Barilliance (2024)
Audit your marketing freeIn-store digital signage increases purchase likelihood by 44%
Source: Scala (2025)
Audit your marketing freeHow does your marketing stack up?
Get your free marketing score in 60 seconds. See exactly where you are winning and where you are leaving money on the table.
Run Free Marketing Audit12,000+ businesses have scored their marketing with ContentMation
Key Takeaway
Omnichannel integration is the most important investment for retail marketers, as cross-channel customers generate significantly higher revenue. Retail media networks represent a fast-growing revenue opportunity for retailers with significant web traffic.
Try ContentMation Pro free for 14 days
Founding price $15.99/mo $9.99/mo · locked for life · No card charged today.
Start 14-day free trial