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SEO

SEMrush vs Serpstat

By ContentMation Team·Updated April 2026

If you are weighing SEMrush against Serpstat for your seo needs, you are not alone. These are two of the most compared tools in the category. Here is an objective breakdown of their features, pricing, and ideal use cases.

Feature Comparison

Feature
SEMrush
Serpstat
Keyword Database Size
25+ billion keywords
7+ billion keywords
Backlink Analysis
43T+ backlinks indexed
2.5T+ backlinks
Site Audit
Yes, comprehensive
Yes, detailed reports
Rank Tracking
Daily updates
Daily or weekly
Starting Price
$129.95/mo (Pro)
$59/mo (Individual)

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Side-by-side comparison of features, pricing, and AI capabilities.

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Our Verdict

For enterprises and agencies requiring deep customization, SEMrush is the stronger pick. Serpstat shines for startups and small teams that value simplicity and quick setup in their seo stack.

SEMrush vs Serpstat: Frequently Asked Questions

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