Email Marketing
Autoresponder
An autoresponder is an automated email or series of emails triggered by a specific user action, such as subscribing to a list or making a purchase. It delivers timely, relevant messages without manual intervention.
Examples
A new subscriber receives a five-email welcome series automatically delivered over ten days after signing up for a newsletter.
Best Practices
Map out your autoresponder sequence with clear goals for each email and test subject lines to maximize open rates.