SEO
Internal Linking
Internal linking is the practice of creating hyperlinks between pages on the same website. It helps users navigate related content and distributes link equity throughout the site to improve SEO.
Examples
A marketing blog adds internal links from a new post about email marketing to its existing guides on subject lines and deliverability.
Best Practices
Use descriptive anchor text, link to relevant pages naturally within content, and ensure important pages receive the most internal links.