SEO
Keyword Clustering
Keyword clustering is the process of grouping related keywords that share the same search intent into clusters, with each cluster targeted by a single piece of content. It prevents keyword cannibalization and creates a more strategic approach to content planning.
Examples
A keyword clustering analysis groups "best project management tools," "top PM software," and "project management tool comparison" into one cluster targeted by a single comparison article.
Best Practices
Group keywords by searcher intent rather than just semantic similarity, assign one primary keyword per cluster, and use clusters to build out your editorial calendar systematically.