SEO
Local SEO
Local SEO is the practice of optimizing a business's online presence to attract more customers from relevant local searches. It involves managing local listings, reviews, and location-specific content.
Examples
A dentist office optimizes its Google Business Profile, collects patient reviews, and creates location-specific service pages for local SEO.
Best Practices
Claim and optimize your Google Business Profile, maintain consistent NAP (name, address, phone) across directories, and encourage customer reviews.